YouTube

Every channel, scored & tiered

YouTube is a channel ecosystem. Spektre scores every channel on ASPI from 0 to 100 and places it into a clear tier: S, A, B, C or D, so you know exactly what to buy, what to watch and what to exclude.

5.1M

Channels scored

82

Avg. ASPI

17%

Tier C/D excluded

€1.2M

Spend reallocated

ASPI Tiering

ASPI score, Five tiers & Zero guesswork

Every YouTube channel gets an ASPI score from 0 to 100 and a tier from S to D, a buying signal your team can act on immediately.

Advertiser Suitability & performance Index

82

S (90–100)

Premium - These are the "best of the best" human-crafted channels that command
the highest viewer focus and strongest emotional connection

A (75–89)

Strong - This tier consists of high-quality, professional content where viewers
are actively watching and paying close attention to the screen.

B (60–74)

Acceptable - These are reliable, standard channels that offer consistent views
but may follow a more routine or factory-produced format.

C (40–59)

Watchlist - This content is best for "background noise" or mass awareness,
as it is safe to show but doesn't require the viewer's full attention.

D (0–39)

Exclude - These channels are strictly avoided because they are either unsafe,
low-quality "AI slop," or are being watched by kids on adult accounts.

See the signals behind the score.

YOUTUBE INTELLIGENCE · LAST 30 DAYS

Channel quality overview

Campaign-ready

5.1M

Channels scored

82

Average ASPI

17%

Tier C/D excluded

€1.2M

Spend reallocated

Highest confidence channels

Weighted by channel trust, audience match and context.

Science & Story

96 · S

Trail Frame

88 · A

Daily Decode

76 · A

Signal lenses behind 82 ASPI

Channel history · 91

Audience match · 88

Context · 84

Channel trust · 86

Category fit · 79

Language & region · 67

Six independent lenses make the quality decision visible before budget is committed.

What We Score

Six pilars on every channel

Channel Safety

Screened against GARM guidelines. Vetted on creator reputation.

Engagement

Real interaction, scored for trust.

Suitability

Video-level context analysis beyond title and tags.

Performance

Reach, upload consistency, and view decay measured.

Advertiser Appeal

How commercially attractive a channel is and why.

Content Authenticity

Real language of the audience — not just the channel setting.

Ready to inspect your YouTube spend?

Ready to inspect your YouTube spend?

Ready to inspect your YouTube spend?

Get an initial report within 5 working days.

Get an initial report within 5 working days.